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Water Quality Products Dealer Of The Month: No Mountain Too High

NO MOUNTAIN TOO HIGH Colorado dealership blends business & industry knowledge for customized solutions Rocky Mountain Water Conditioning’s service area extends from northern Colorado to an hour south of Denver, treating a diverse array of water quality problems. After vacationing in Colorado three times, Tom Kinnane and Michelle Rucks knew they wanted to leave the East Coast and move to the mountainous region. By combining Rucks’ extensive business background with Kinnane’s more than 10 years of experience in the water treatment industry, the pair opened Rocky Mountain Water Conditioning in Longmont, Colo., in January 2017. “We vacationed in Colorado several times and we really wanted to live out here,” Rucks said. “So this was an opportunity to be in a business that we really enjoyed and saw a lot of value to and live in a great place that that we love to be.” Rucks is the the owner and CEO of Rocky Mountain Water Conditioning. The business’ website highlights the fact that it is “a woman-owned small business,” a point that several customers have commented on, Rucks said. Prior to the move west, Rucks had launched a successful gardening business and Kinnane had worked for a Hague Quality Water Intl. dealer in Maryland. “I’ve been in business for dozens of years, so between the two of us—Tom the master water man and myself for the business end of it—we thought we would start our own company so we could provide the very best water to Colorado,” Rucks said. For the duo, opening a business together was the ideal way to leverage each other’s strengths in the right location. However, starting a business has had its challenges, including navigating the regulatory landscape and establishing a customer base. Building a Business When Rucks and Kinnane launched Rocky Mountain Water Conditioning, their plates were full with tackling details such as regulatory issues, insurance and taxes in a new location, while also working to make a name for themselves in their service area. “When you first start, you almost have to do way more jobs than you’re capable of to get yourself to the point where you can afford to add some staff,” Kinnane said. Through a combination of quality service and rigorous marketing, the pair are approaching the point where they are looking to expand their staff. A large portion of the company’s marketing involves finding unique ways to get their name out in the community, including petitioning local businesses to allow them to set up a booth and sign in front of their establishments and talking with passerbys about their water quality. “Even if you don’t set an appointment or get a lead, it’s important for people to see us and see the name of the company,” Kinnane said. “They might not need something today, but they might need something in six months and see us at another venue or another farmers market and that’s when they come up and decide to talk to us and take advantage of our services.” […]

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HOW HARD WATER NEGATIVELY IMPACTS YOUR LAUNDRY

HOW HARD WATER NEGATIVELY IMPACTS YOUR LAUNDRY Why Does my hard water make my laundry look bad? We would all like to think that we just throw the laundry in the washer and it comes out looking and feeling great. Unfortunately, there’s more to it than that.  Your home’s water quality can make a big difference on how your laundry turns out! It is convenient to blame your washer and dryer, but the real problem probably is not originating in your home–it is hard water. It does not matter if you have a well or a municipal water supply, the majority of the water in the US is considered hard. Hard water means that it contains minerals like calcium and magnesium. The presence of things like iron and manganese will make it even worse. Hard water can cause a lot of laundry problems, and problems in other parts of your home. Why Aren’t My Clothes Clean? Dissolved minerals, like calcium and magnesium, impair the effectiveness of cleaning products like laundry detergent. Soaps and detergent just do not work well in hard water. Calcium and magnesium prevent water from mixing with detergent to form a solution. First, the water has to isolate the hardness molecules before it can dissolve in the water. Thus, you have to use more soap (or shampoo or laundry detergent, or bar soap, etc.). The soap that has to bind up with the hardness creates soap curd. Who doesn’t want to take a bath in soap curd? The resulting soap curd causes a scummy, scale-like residual that sticks to shower glass, shower curtains and YOUR SKIN!  It is also left in the fabric you are laundering resulting in flat (not fluffy) and dingy clothing and towels. It will make your laundry feel stiff and flat. Your laundry will wear out sooner. Clothes Are Dull or Discolored? The soap curd will make your laundry look bad, too. Clothes and towels will wear out much more quickly and will not be as soft. The soap curd build-up in the fabric will cause it to be less fluffy, less soft, less enjoyable. Got lint? Lint is just broken clothes. As the fabric gets harder due to soap curd build up, as your clothes rub together in the dryer, they break down. That is the lint in your lint trap. Do you have other cleaning problems? Are there rust colored stains on your clothes when they come out of the washer? You may have iron in your water. You’ll likely see similar stains in sinks and toilets. You don’t have to have much iron to cause a big staining problem. Why Do My Towels and Sheets Feel Hard and Scratchy? Hard water doesn’t just make your laundry look bad, it feels bad!  Who wants hard, scratchy feeling laundry? If you want soft feeling sheets and towels, shirts and pants, you have to get the hardness out of the water. By the way, that high efficiency laundry detergent you paying extra money […]

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Reverse Osmosis:  What It Is and Why You Need It!

It is hard to watch the news or read a newspaper (you know, that thing you used to read at breakfast before the internet and laptops) or magazine without seeing something alarming about our water. In certain parts of Colorado Springs and Fountain chemicals have been found in the water that are indisputably harmful to humans, precipitating water utilities to hand out bottled water and change water sources. There have been Drinking Water Advisories and lead issues in Washington, DC—a municipal water system—instructing residents and businesses not to drink the water!  In Time magazine, there was a lengthy article regarding the seepage of pharmaceuticals—prescription drugs—into our water supplies. And by now we have all heard about the tragic lead levels in Flint, Michigan’s water. Clearly, we cannot simply rely on the powers that be to make sure our water supplies—municipal or private wells—are both safe and desirable. Just because it won’t make you sick doesn’t mean you necessarily want to drink it. That’s where water conditioning, and specifically reverse osmosis, can help.  Reverse Osmosis, or RO, when used in conjunction with a whole-house (a point-of-entry treatment system), or on its own for some applications, can ensure that your water is both safe and enjoyable to drink and use throughout your home or business.  The RO process uses filtration and a semi-porous membrane to filter out the very smallest dissolved matter and particles that can impair water quality. It is far more effective than common filtration (like a sediment or carbon filter you can acquire at a grocery or hardware store), removing matter as small as some bacteria. Examples of things that RO will remove include lead and other metals, pharmaceuticals, asbestos, benzene, PCBs, PFCs, nitrate, chromium and arsenic. RO units will reduce the total dissolved solids (TDS—everything in your water that is NOT water) in your water by 90% to 99%. At the end of the RO process, you will be drinking and cooking with the finest—i.e., highest purity and quality—water that you can get.   There is no reason to just hope for the best when it comes to your water. We will help you make sure you are getting the best!  We have a variety of systems available to give you RO water where you drink the water or throughout your home or business. Give me a call! Talk to you soon!

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Did You REALLY Drink That?

Picture this:  I come over with a shovel and dig a hole in your yard until I hit water. I put a screen on the end to keep the big chunks of dirt out (most people don’t like to chew their water), then I put a lid on it with a small hole in the middle and hand you a long straw. Take a sip? I doubt it. Now, I have some guys with a big drill on a truck dig a really deep hole, put a lining in the whole (the straw) with a screen on it (again, at least to keep the big chunks out), put a lid on it and run a hose to your house . Take a sip? Sure! That’s your well water now.    Now this:  You have municipal water. I drop a strand of spaghetti in the water at the treatment plant. You turn on your tap. The spaghetti winds its way through pipes big and small, old and new, past tree roots, leaks and bio-film (really interesting stuff that builds up in water lines), then out it drips from your tap right into your hand. Go ahead, pop it in your mouth! No? Why not? You don’t hesitate to drink the water it was in!    We are very cavalier about our water quality. We just assume (hope really) that something as basic as our water—vital and necessary—will actually be healthy. Unless we are buying a new home almost none of us ever has our well tested (frequently required by lenders to protect their investment—not you).  If no lender is involved there may be no testing.  The EPA recommends annual well testing (pediatric groups recommend twice annual well tests in homes with small children). Similarly, there are contaminants in municipal water supplies that you may be sensitive to and may not want to drink. Yet, annual water quality reports, which the US EPA requires water utilities to issue, frequently line the insides of trash cans and recycling bins without ever having been read. But there are things like chromium-6, radium, lead, chlorine, chloramines and fluoride, to name a few, that can produce adverse health effects under certain circumstances.  There things that are not even tested for, such as pharmaceuticals and pesticides, and other contaminants that could adversely affect your health, that are simply too expensive to test for or remove.   More often than not, if the water is cold, doesn’t smell or have junk floating in it, we gulp it down in blissful ignorance.  The Water Quality Association (WQA) recommends implementing “Final Barrier Technology” to protect yourself and family (for more information www.wqa.org or call us at 888-741–1711). WQA defines Final Barrier Technology as devices and systems installed at the point of water use—your drinking water. Typically, it’s the least expensive part of any water treatment system. On municipal water, a point-of-use Final Barrier system can often be used alone, without other treatment if you desire.   

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